FATIMA’S PORTFOLIO
UTEP’S MINERPALOOZA
The University of Texas at El Paso
Timeline: November to December 2023
Software: Adobe Illustrator and Adobe Photoshop
The project aims to redesign the identity and logo design for the Division of Student Affairs, helping promote the logo, including various package designs, promotional campaigns (battle the band and main poster), and branding items.
This rebrand is currently used by UTEP’s 2025 Minerpalooza!
PROPOSED DESIGNED SELECTED ON 2024
DESIGN USED ON 2025 UTEP’S MINERPALOOZA!
Collaboration with UTEP’s Vice President of Student Affairs Marketing Team: Beatrice Cruz and Claudia Bernal
All promotional images are thanks to UTEP, UTEP’s Minerpalooza, and UTEP’s Student Engagement and Leadership Center